While many Cincinnati, OH drivers visit INFINITI of Northern Kentucky for a new or used luxury vehicle, they all don’t know the history of this top-rated automotive brand. This luxury auto brand is from Japan, and their story starts in 1985 with the formation of Nissan’s top secret “Horizon Task Force.” The objective was to create a new performance luxury brand. To get things started, they re-branded the current vehicle to encompass the new luxury auto ethic. INFINITI of Northern Kentucky has a large inventory of INFINITI models, so stop by for a test drive and learn the history of INFINITI.
Who Owns INFINITI?
INFINITI is a division of the Japanese automotive manufacturing company, Nissan Motor Co., and they handle the production of Nissan’s luxury vehicles. INFINITI got its name in 1987, and the brand designed a badge to show two central lines stretching into the horizon to show the feeling of moving forward. The brand launched in November 1989, along with vehicles relating to those sold by the parent company, Nissan.
Where Are INFINITI Vehicles Made?
Nissan’s headquarters are in Japan, but most INFINITI models are manufactured and sold in the United States. While the INFINITI brand has created various models since its inception, the current models sold in the United States are:
- Q60, formally known as the INFINITI G37 coupe and cabrio models
- Crossovers and SUVs:
The goal for INFINITI is to create premium vehicles for America that wouldn’t normally fit with Nissan’s mainstream image. In fact, during this time period, Toyota and Honda developed their Lexus and Acura luxury brands. The automotive brand earned its top status in the industry by infusing its cars and SUVs with a strong performance, sophisticated interior, and innovative features.
Find Your Luxury INFINITI at INFINITI of Northern Kentucky
After learning about the history of this automotive brand, it’s time to test drive a new luxury model at INFINITI of Northern Kentucky. We’ll help narrow your search and get you behind the wheel of the car, crossover, or SUV best suited for your daily drives to Florence, whether it’s the spacious QX60 or the towing-ready QX80. You can even check out other features like the QX60 interior. Have questions in the meantime? Contact us anytime about our inventory of luxury INFINITI SUV models, standard features, or ways to enhance your daily drives around Cincinnati, OH. Don’t forget to learn how often to have an INFINITI oil change, and browse our current vehicle specials so you can save on your next INFINITI purchase.